Brand Identity & Stationery
Julie Langridge-John who founded MetaSuccess contacted Boo to design an eye catching logo for her new business venture. MetaSuccess works with organizations, groups and individuals to optimise their potential and to facilitate change. Ultimately they help their clients to achieve beyond what they thought they were capable of achieving by drawing on both applied business psychology and organisational change strategies. Julie loved the idea of the caterpillar transforming into a beautiful butterfly to symbolise the nature of her business and of course we had to incorporate her favourite colours.